What we do
Method & Worth is a senior marketing and finance consultancy for owner-led businesses. There are six ways to work with us, and one aim: work you're proud of, that proves what it's worth.
You might come to us for one thing, or several. There's no fixed package and no junior team waiting in the wings. Helen and Alex lead every engagement personally, and we'll always explain the thinking behind what we recommend.
The Brand Truth Method
Most brands we meet don't need a new logo. They need to know who they are. Our Brand Truth Method uses Jungian archetypes to find your brand's real character, then builds purpose, voice and identity on top of it, in that order. It's how we start every brand engagement, and it's the same method we used to find our own.
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The 7-Day Sprint
Sometimes you just need someone senior to look at the whole picture and tell you the truth.
The 7-Day Sprint is a fast, expert review of your brand, messaging and marketing. In seven focused days we get under the hood: what's really going on, where the opportunities are, and what needs to change to reach them.
You'll come away with a clear, honest report that tells you what to prioritise and why. We also set the KPIs that will define success for your business, so everything that follows has a clear commercial foundation.
In almost every Sprint we've run, the business already sensed what was wrong. The Sprint puts it in writing, with a plan and the numbers behind it.
This is the right starting point if you know something isn't working but aren't quite sure what, or you'd like an expert view before committing to bigger investment. From £2,500 + VAT.
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Brand Repositioning & Rollout
When a brand knows who it is, everything gets easier. The marketing lands better and the right people pay attention.
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We start with our Brand Truth Method, using Jungian archetypes to find your brand's real character. From there we build a sharper story, stronger messaging and a more confident creative direction, then a practical plan to roll it out across every channel and team.
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Alex builds a bespoke ROI model alongside it, so you can see exactly what the new brand is delivering.
This is for businesses that are ready to redefine how they're seen; and want to make sure that change actually lands.
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- Find out how the Brand Truth Method works
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Fractional Marketing & Creative Leadership
​We provide experienced, senior leadership on a fractional basis, sometimes called a fractional CMO or fractional marketing director, working alongside you and your team to set direction, raise standards and make smarter decisions about where to focus.
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Your ROI model runs alongside, so you can always see what the work is doing for the business.
This is for founders who need senior thinking around the table; without the cost or commitment of a permanent hire.
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- Talk to us about Fractional Marketing & Creative Leadership
ROI, Review & Analysis
This is the thread that runs through everything we do.
Alex builds a bespoke ROI model for every client, rooted in the KPIs that matter most to your business. For the first six months we watch it closely and adjust as we learn. After that, a clear monthly review shows exactly what the marketing is delivering.
After each campaign, we go deeper into the data to understand what it's really telling you. Not just what the numbers say, but what they mean for your brand, your audience and your next move, with honest, practical recommendations to make every future decision sharper.
So you always know what the work is worth, in real commercial terms.
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Fractional Finance Director
Most business owners we speak to don't have a finance problem. They have a visibility problem. The work is there, but cash feels tight, reports arrive too late, and big decisions get made on instinct.
Alex gives you senior finance leadership part time: cash flow forecasting, monthly management reporting, funding and investor preparation, and an honest view of what each decision means for the numbers. Her team takes care of bookkeeping and compliance alongside, working with the tools you already use, like Xero.
This is for growing businesses that have outgrown their bookkeeper and want finance that helps them plan, not just report.
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